Radio ITVT: "AVOD, OTT and Incremental Audiences" at TVOT SF 2019

Radio ITVT: "AVOD, OTT and Incremental Audiences" at TVOT SF 2019

From: Radio ITVT
0 0 5 months ago
ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "AVOD, OTT and Incremental Audiences."

The session was described in the show brochure as follows:

"With linear views on the decline, OTT, VOD and social-video advertising are offering advertisers better targeting, more prominent exposures and a less distracted audience. But the fragmented inventory, technical infrastructures, measurement issues and threats of fraud pose real problems for programmers, ... See More

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